Top Qualities of a Great CRM

Top Qualities of a Great CRM

Recent research shows that the average ROI on a good CRM solution is more than eight and a half dollars for every one dollar spent. That’s a pretty healthy return for any investment. Of course, if you’re in the process of evaluating CRM solutions for your company,...
Lead Management & CRM

Lead Management & CRM

Lead management is a vital aspect of successful customer relationship management (CRM). While CRM helps build and maintain good customer relations, lead management nurtures people who aren’t ready to buy and guides them through the buying stage until they become...
Cloud-Based CRM Software vs. On-Premise CRM Software

Cloud-Based CRM Software vs. On-Premise CRM Software

Because relationships are the foundations of any business, customer relationship management software may be one of the most crucial tools modern companies have at their disposal. A customer relationship management system, commonly referred to as CRM, is a technology...
Dirty Data: How to Clean Your CRM

Dirty Data: How to Clean Your CRM

The introduction of customer relationship management (CRM) software has changed the game when it comes to the way businesses interface with their clients. Not only are they communicating at a whole new level, but they’re understanding and anticipating customer needs...
Six Ways Training Can Increase CRM Adoption

Six Ways Training Can Increase CRM Adoption

Did you know that despite market success, CRM initiatives suffer from failure rates of nearly 63 percent? There are many reasons why initiatives fail when it comes to employees and CRM adoption. For starters, perhaps the system you implemented lacks ideal features for...