Dirty Data: How to Clean Your CRM

Dirty Data: How to Clean Your CRM

The introduction of customer relationship management (CRM) software has changed the game when it comes to the way businesses interface with their clients. Not only are they communicating at a whole new level, but they’re understanding and anticipating customer needs...
Tips on How to Lead Nurture in Insurance

Tips on How to Lead Nurture in Insurance

Insurance lead nurturing is simply taking time to build a relationship with each prospect. Nurturing is a vital aspect of insurance lead management in which you qualify, segment and adapt your automated and personalized marketing messages to the specific needs of each...