by Andy Brownell | Oct 9, 2019 | CRM, Lead Management, Salesforce Automation
[vc_row][vc_column][vc_single_image image=”34941″ img_size=”full” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text] If your small business doesn’t currently have a centralized platform for...
by Andy Brownell | Jul 31, 2019 | CRM, Lead Management, Salesforce Automation
[vc_row][vc_column][vc_single_image image=”34561″ img_size=”full” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Awareness. Consideration. Action. Loyalty. So goes the formula of the traditional marketing...
by Andy Brownell | Jul 17, 2019 | Salesforce Automation
When you see the term “lead” in marketing, it generally refers to a potential customer who might have an interest in your products or services at some point in time. While this definition is correct, you can typically break down leads into additional subcategories for...
by Andy Brownell | Mar 5, 2018 | Salesforce Automation
There are currently 4 generations of sales targets in the workforce, with multiple viewpoints and priorities. In addition to DiSC, Myers-Briggs, and What Color is Your Parachute?, you can use generational differences to your advantage when selling to each. ...
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