News - 2007
LeadMaster Celebrates Ninth Year of Growth
ROSWELL, Georgia -- October 12, 2007 -- LeadMaster, a leading provider of tactical applications that help clients maximize their return on sales and marketing investments, today announced its ninth consecutive year of growth.
“It has been another exciting year,” said Russ King, LeadMaster CEO. “We are consistently winning new customers and adding new capabilities to the LeadMaster on demand CRM system.” LeadMaster revenues increased 35% over last year and the customer base continued to grow, including new clients in Australia and the Asia Pacific. In the last year, LeadMaster rolled out key enhancements to its SaaS offering, including case management. The company also extended its services business, with expanded demand generation and lead generation capabilities along with increased emphasis on lead nurturing.
“We are proud to be one of just a handful of companies that has been providing online CRM for nearly a decade,” said King. “As we launch into our tenth year of business, we have plans to further extend the online system and offer even more services that can help our clients be more successful.”
About LeadMaster
LeadMaster delivers tangible benefits to sales, marketing and call center teams through its web-based customer relationship management (CRM) solutions. Offered via online subscription, LeadMaster's flagship online application closes the loop between marketing and sales by tracking leads in real time throughout the sales cycle, from demand generation to lead closure. Combining sales force automation (SFA), marketing automation and virtual call center capabilities, this powerful web-based application helps companies pinpoint where leads are quickly converting into revenue in order to increase close ratios and maximize return on investment (ROI) on marketing campaigns. LeadMaster's products and services are available directly from its corporate headquarters in Atlanta, Georgia and also through a global network of value-added resellers, consultants and systems integrators. For more information, please visit the LeadMaster website at www.leadmaster.com.
