Compaq Deploys LeadMaster to Boost Regional Marketing Campaigns

ORLANDO, Florida -- February 29, 2000 -- LeadMaster today announced that a number of regional divisions of Compaq Computer Corporation (NYSE: CPQ) have chosen LeadMaster to manage marketing and sales campaigns. Compaq Computer Corporation is the largest global supplier of computer systems and the worldwide leader in data storage.

The various Compaq regions have chosen LeadMaster in large part because its high level of flexibility allows different regions to tailor the web-based application to their specific needs. Each marketing database is optimized for the needs, priorities and business rules of the particular region. LeadMaster services include a personalized web-based interface, allowing users to log in to their regional online database to update real-time profile information, monitor activities, launch new campaigns and produce customized reports.

Regional Compaq users are also making use of LeadMaster's advanced search engine to perform business intelligence queries, uncover new enterprise sales opportunities, analyze ROI and download contact lists for direct mail campaigns and local seminars.

LeadMaster is designed to work seamlessly with offerings from other outside vendors. For example, telemarketing scripts and lead profiles provided by third party telemarketing firms are transmitted to LeadMaster. The data is then scrubbed, indexed and entered directly into the appropriate LeadMaster database.

About Compaq

Compaq Computer Corporation, a Fortune Global 100 company, is largest global supplier of computer systems. Compaq develops and markets hardware, software, solutions, and services, including industry-leading enterprise computing solutions, fault-tolerant business-critical solutions, enterprise and network storage solutions, commercial desktop and portable products, and consumer PCs. The Company is an industry leader in environmentally friendly programs and business practices. Compaq products are sold and supported in more than 100 countries through a network of authorized Compaq marketing partners. Customer support and information about Compaq and its products are available at www.compaq.com.

About LeadMaster

LeadMaster delivers tangible benefits to sales, marketing and call center teams through its web-based customer relationship management (CRM) solutions. Offered via online subscription, LeadMaster's flagship online application closes the loop between marketing and sales by tracking leads in real time throughout the sales cycle, from demand generation to lead closure. Combining sales force automation (SFA), marketing automation and virtual call center capabilities, this powerful web-based application helps companies pinpoint where leads are quickly converting into revenue in order to increase close ratios and maximize return on investment (ROI) on marketing campaigns. LeadMaster's products and services are available directly from its corporate headquarters in Atlanta, Georgia and also through a global network of value-added resellers, consultants and systems integrators. For more information, please visit the LeadMaster website at www.leadmaster.com