LeadMaster Extends Auto-Assignment and Data Import Functionality for Sales Lead Management CRM System
New Features Ease Management of Sales and Marketing Data
LeadMaster - Sales Lead Management, Lead Tracking, Online CRM, SFA and Sales Tools.
ROSWELL, Georgia -- January 8, 2003 -- LeadMaster, a leading provider of online sales and marketing tools, today announced enhanced capabilities to its application in the area of lead assignment and data import. These new capabilities are part of LeadMaster's ongoing efforts to incorporate practical, results- based features that will increase efficiency, boost effectiveness of the online system and enhance the overall user experience.
The new record assignment functionality builds on the existing lead assignment engine by expanding its functionality from ZIP3 to ZIP5 assignment criteria. This more robust engine allows a greater level of specificity for companies to define their business rules which will be useful for client companies that maintain large field sales, marketing or service teams in US metropolitan areas. Custom web forms and online surveys tied to the company's database can drop records into the online database and automatically assign the record to the appropriate individual for follow-up based on the five digit ZIP code.
In the area of data import, LeadMaster has further refined the file import interface to enable users to append comments to existing records in their online database. This feature is particularly valuable to companies bringing data from multiple sources into a single centralized database.
About LeadMaster
LeadMaster offers a variety of cloud-computing software solutions:
- Sales Lead Management CRM Software - Everything you need in one easy-to-use online web-based application.
- Lead-Xpress - A revolutionary new way for sales reps to receive and update sales leads
- Lead-Xtreme - It's like caller-ID for your website. Website visitor info flows into LeadMaster CRM in real-time.
- LeadMaster Voice - Click to call, power dialing and virtual phone switch integrated with LeadMaster CRM.
- Call Center Solutions - Combining LeadMaster solutions provides a complete virtual call center system.
LeadMaster's on-demand customizable SaaS solutions combine sales lead management software, lead tracking solutions, sales force automation tools (SFA), customer relationship management features (Sales CRM), LeadMaster Voice solutions and virtual call center solutions. This powerful web-based application has helped companies large and small from virtually every industry.
The LeadMaster sales lead management CRM solution is intuitive and easy to use, providing real-time lead capture, lead distribution, lead tracking, lead nurturing, custom reporting and email marketing. LeadMaster makes it easy to qualify and convert leads from virtually any source - landing page, call center, webinar, sales lead suppliers and more.
The LeadMaster sales lead management CRM product is straightforward and easy to learn yet has robust features like workflow automation, round-robin lead distribution, mobile access, CRM analytics and Outlook integration.
LeadMaster products and services are available through a global network of value-added resellers, consultants and system integrators. Call 800-699-4164 for more information