LeadMaster Launches Sales Opportunity Management

New Component Refines Sales Tracking and Forecasting

LeadMaster - Sales Lead Management, Lead Tracking, Online CRM, SFA and Sales Tools.

ROSWELL, Georgia -- December 19, 2002 -- LeadMaster, an innovator in the tactical CRM marketspace, today announced the release of a sales opportunity management module within its online database application. This advancement further extends the use of the system to meet the needs of businesses throughout the continuum of the marketing and sales cycle and further closes the loop between lead generation and closed sales. By putting the opportunity management segment of the application to work for their sales teams, businesses can better manage their sales pipelines to increase close ratios and drive revenues. For individual sales reps, the opportunity tracking interface, located within the Sales Update area of the application, provides a single, user-friendly place for them to update and track progress on their opportunities.

Key features within the LeadMaster Opportunity Management system include:

  • tracking and updating of key opportunity-specific indicators, including sales stage, source, win probability, forecast date, close reason, notes and more;
  • accommodation of additional custom user-defined variables;
  • linkage to customized product/service database (including pricing);
  • calculation of total dollar value of all opportunities associated with the record; and
  • data mining tools for sales opportunities

About LeadMaster

LeadMaster offers a variety of cloud-computing software solutions:

  • Sales Lead Management CRM Software - Everything you need in one easy-to-use online web-based application.
  • Lead-Xpress - A revolutionary new way for sales reps to receive and update sales leads
  • Lead-Xtreme - It's like caller-ID for your website. Website visitor info flows into LeadMaster CRM in real-time.
  • LeadMaster Voice - Click to call, power dialing and virtual phone switch integrated with LeadMaster CRM.
  • Call Center Solutions - Combining LeadMaster solutions provides a complete virtual call center system.

LeadMaster's on-demand customizable SaaS solutions combine sales lead management software, lead tracking solutions, sales force automation tools (SFA), customer relationship management features (Sales CRM), LeadMaster Voice solutions and virtual call center solutions. This powerful web-based application has helped companies large and small from virtually every industry.

The LeadMaster sales lead management CRM solution is intuitive and easy to use, providing real-time lead capture, lead distribution, lead tracking, lead nurturing, custom reporting and email marketing. LeadMaster makes it easy to qualify and convert leads from virtually any source - landing page, call center, webinar, sales lead suppliers and more.

The LeadMaster sales lead management CRM product is straightforward and easy to learn yet has robust features like workflow automation, round-robin lead distribution, mobile access, CRM analytics and Outlook integration.

LeadMaster products and services are available through a global network of value-added resellers, consultants and system integrators. Call 800-699-4164 for more information