LeadMaster Teams with Dun and Bradstreet to Offer Comprehensive Business Intelligence

LeadMaster - Sales Lead Management, Lead Tracking, Online CRM, SFA and Sales Tools.

ROSWELL, Georgia -- April 07, 2000 -- LeadMaster today announced that it has partnered with Dun & Bradstreet (NYSE: DNB), the world's leading provider of business information, to provide its customers access to valuable business intelligence. With the D&B Customer File Enhancement Service, LeadMaster clients will be able to build more comprehensive online marketing data marts.

With this powerful service, sales and marketing teams using LeadMaster will be able to better understand their business prospects and develop more effective campaigns. Customer files can be matched enhanced with valuable marketing information from the D&B database of more than 11 million US businesses. In this way, a prospect record with only basic contact information can be expanded to include key marketing data such as sales volume, number of employees, industry of operation and D-U-N-S Number.

With the D&B Customer File Enhancement Service, LeadMaster customers will also have the tools to:

 

  • target prospects in the family trees of existing customers;
  • identify customer accounts common to one or more divisions;
  • link members of a corporate family tree for national account planning; and
  • eliminate duplicate records in a customer database.

 

About LeadMaster

LeadMaster offers a variety of cloud-computing software solutions:

  • Sales Lead Management CRM Software - Everything you need in one easy-to-use online web-based application.
  • Lead-Xpress - A revolutionary new way for sales reps to receive and update sales leads
  • Lead-Xtreme - It's like caller-ID for your website. Website visitor info flows into LeadMaster CRM in real-time.
  • LeadMaster Voice - Click to call, power dialing and virtual phone switch integrated with LeadMaster CRM.
  • Call Center Solutions - Combining LeadMaster solutions provides a complete virtual call center system.

LeadMaster's on-demand customizable SaaS solutions combine sales lead management software, lead tracking solutions, sales force automation tools (SFA), customer relationship management features (Sales CRM), LeadMaster Voice solutions and virtual call center solutions. This powerful web-based application has helped companies large and small from virtually every industry.

The LeadMaster sales lead management CRM solution is intuitive and easy to use, providing real-time lead capture, lead distribution, lead tracking, lead nurturing, custom reporting and email marketing. LeadMaster makes it easy to qualify and convert leads from virtually any source - landing page, call center, webinar, sales lead suppliers and more.

The LeadMaster sales lead management CRM product is straightforward and easy to learn yet has robust features like workflow automation, round-robin lead distribution, mobile access, CRM analytics and Outlook integration.

LeadMaster products and services are available through a global network of value-added resellers, consultants and system integrators. Call 800-699-4164 for more information